NorthCore Labs

Aesthetic Record is the chart; Boulevard is the front desk. The growth system runs around either one.

Aesthetic Record is an EMR and practice management system for med spas; Boulevard is a booking and client experience platform for salons, spas and med spas. One is organized around the chart, the other around the appointment and the checkout. Under the comparison sits a second question: which record will the practice run on. Under that sits a third: what will answer the phone, time the comeback and put the numbers on one page. Those jobs live in the growth system NorthCore builds around either one. This page compares what each holds, what decides it, what a switch involves and how to test both in two weeks.

Updated 2026-10-26

What each one is for

Aesthetic Record is built around the clinical record. The chart, the consents, the before-and-after photos, the calendar and the patient record live in it, and Dana opens it in the treatment room. Its home page describes it as EMR and practice management software for med spas. NorthCore runs on it today in a working practice, reading visit dates for timing and writing nothing into a chart.

Boulevard is built around the front desk. Its home page calls it booking and scheduling software and a client experience platform for salons, spas and med spas. It holds the calendar, the client profiles, the service menu, memberships and the point of sale. Write down where the chart lives for your practice before the demo, because a chart is a clinical record with its own rules wherever it sits.

What each one holds, side by side

The questionAesthetic RecordBoulevard
What it holdsThe chart, the consents, the photos, the calendar and the patient recordCalendar, client profiles, the service menu, memberships and the point of sale, all at the desk
Who it is built forMed spas, in the vendor's own wordsSalons, spas and med spas, in the vendor's own words
Where the calendar livesInside the EMR, linked to the chartAt the front desk, inside the booking platform
Where the checkout livesBeside the record; confirm on the vendor's page which checkout and processor it includes, and the growth system reads revenue from wherever payment is takenIn the Boulevard point of sale, beside the memberships
What the growth system adds around itAnswering on your number, the comeback timed from the last treatment, segments from visit history, the numbers on one pageAnswering on your number and booking into the Boulevard calendar, the comeback timed from last-visit dates, segments from the client list, revenue read from the checkout

The questions that decide it for your practice

  • Who charts, and where. If Dana charts every neurotoxin and filler visit with a photo and a signed consent, the chart is the center of the practice and the record system is built around it.
  • What the front desk does all day. If Priya's day is bookings, rebookings, memberships and checkout, the booking platform is where they live, and the EMR is the room behind them.
  • What the practice sells beside treatments. Retail, packages and memberships carry balances, and the platform that holds the checkout holds them; what the practice owes on each is for your accountant to confirm.
  • How many providers and rooms. A calendar built around a provider's column and a calendar linked to a chart feel different at six providers, so demo each with your own schedule open.
  • Where PHI will sit, who signs the Business Associate Agreement and who at the vendor can see it. Write the answer for each platform and confirm with counsel; this page gives no HIPAA verdict.
  • What each costs at your provider and location count is on each vendor's pricing page, and nowhere on this page.

What a switch between them would involve

A move in either direction is two projects wearing one name. The chart is the legal record of care, and moving it or opening a new one has its own rules on retention, format and access. Confirm those with counsel and your medical director before a single chart is exported. Package balances, gift cards and memberships are reconciled to the dollar before the old checkout closes, and what the practice owes on them is confirmed with your accountant. The phone number stays yours. The calendar history behind it, every past visit and every no-show, is what the comeback runs on, so it is exported before anything is switched off.

Much of what an owner hopes a switch will fix sits outside both platforms. The call that rang out at two in the afternoon, the patients past their interval, the party list, the numbers in four places. NorthCore builds those around whichever record you keep and moves nothing.

How to run a two-week evaluation

  1. Day one: write the three jobs you expect the new platform to do that the current one leaves undone. Mark each as record, calendar, checkout or growth.
  2. Days two to four: have Dana chart one visit in each demo, and have Priya book, reschedule and check out the same patient, Jess, in each. Time both.
  3. Day five: export last-visit dates and open balances from what you run today. That export is what would move, and pulling it shows how clean it is.
  4. Week two: put the PHI questions above to each vendor in writing, read each pricing page with your provider count in hand, and ask for a reference practice at your size.
  5. Last day: score each platform on the three jobs from day one. Anything marked growth is a job for the system around the platform, whichever one you pick.

What to do next

NorthCore's Run the whole practice solution reads the numbers out of Aesthetic Record or Boulevard, builds the ninety-day plan and runs the answering, the comeback and the dashboard around it. Scoped in writing and covered by the promise on this site: results in 90 days, or we keep working until you have them.

Have this built for your practice.

The comparison is the software. The numbers, the strategy and the system around it are what we build and run, scoped in writing. Results in 90 days, or we keep working until you have them.

Questions people ask.

Is Aesthetic Record or Boulevard better for a med spa?

This page picks no winner. Aesthetic Record is an EMR and practice management system organized around the chart; Boulevard is a booking and client experience platform organized around the appointment and the checkout. The right one depends on whether your practice runs on the clinical record or the front desk, and the questions above are how to find out.

Can a med spa use Aesthetic Record and Boulevard together?

Some practices run a booking platform at the desk and an EMR in the treatment room. Before you do, decide which calendar is the calendar, because two calendars for one patient is the shortest road to a double booking. Ask each vendor what connection exists and confirm it on their own pages.

Does NorthCore move the chart when a practice switches?

No. The chart is the legal record of care, and moving it is a project with its own rules, so we build the growth system around whichever record you keep. Visit dates are read for timing and nothing is written into a chart.

Which one is HIPAA compliant?

No verdict on that lives on this page. Ask each vendor whether they sign a Business Associate Agreement, where PHI is stored and who at the vendor can see it, then confirm the answers with counsel before you sign.

Bring the system into your practice.

Walk us through how the practice runs today. We show you what we would build first and how fast. If nothing here fits, we say so on the call.

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